HOUGHTON - In July, Bob Nelson, the financial advisor for Edward Jones of Houghton, earned his Certified Financial Planner certification after passing the rigorous CFP board examination in Detroit.
Preparing for the two-day, 10-hour exam involved thousands of pages of reading material. Meanwhile, Nelson continued to operate his financial services firm as usual.
"It does take a lot of time and you still have to run your branch at that time," he said. "But, it works hand in glove with my business and so I use many of the concepts in giving advice."
Bob Nelson, financial advisor for Edward Jones of Houghton, earned his Certified Financial Planner certification in July. Nelson said his recent certification further allows him to provide a higher level of service to his clients.
Nelson's primary business focus is building long-term, face-to-face relationships with clients, helping them understand and make sense of the investment options available today. He said his recent CFP designation further allows him to provide a higher level of service to his clients.
Edward Jones is located at 901 W. Sharon Ave in Suite 8 of the Sharon Centre and provides a wide range of financial services including, but not limited to, annuities; business and individual retirement plans; education savings; Advisory Solutions; equities; estate considerations; exchange-traded funds; fixed income investments; life and long-term care insurance; mutual funds; portfolio reviews; rollovers; and savings, spending, and borrowing solutions.
"We do not do tax returns, however we can recommend several local CPAs or accountants for that," Nelson said. "We are not a legal firm."
"One interesting note," Nelson said, "We have clients that range in age from 2 years of age to our oldest client who is 102."
Nelson, who is a limited partner in the firm, believes personalized, one-on-one service is important for building long-term relationships with clients. He takes pride in working with clients to help them reach their financial goals, and there is no charge for financial reviews.
"If you were to bring your account here, I would look at it, come back to you and make some recommendations," he said. "If you follow those recommendations, and you invest with us, then there may be some sort of cost or management fee."
Nelson said it's imperative for clients to provide him with as much information as possible to allow him to provide the most straightforward advice. If, for example, he finds a trade inappropriate for a particular client, and they're wanting to gamble, Nelson will suggest they go somewhere else.
"In my business, the last thing I want to do is take business at any cost," he said. "If you do something wrong for someone, they'll remember that. Bad news travels faster than good news."
Joining Nelson at the Houghton firm is Branch Office Administrator Jane Roose, who has been with the company for 7 years, while Senior Branch Office Administrator Jill Auger has 11 years invested in the firm.
"I have some really good employees on my team," he said.
Outside of work, Nelson enjoys his involvement in the community. He is a member of the Keweenaw Peninsula Chamber of Commerce and is active in his church, Peninsula Christian Church in Dollar Bay. He and his wife, Terry, share three children. His oldest son recently graduated from Marine Corps Recruit Depot in San Diego, Calif.
His second son is an engineering student at Michigan Technological University and his daughter is home-schooled by Terry.
Nelson has been involved in financial services for 17 years and what he finds most rewarding about his career is talking with people.
"It's interesting because I have clients who are airplane pilots, loggers, doctors, homemakers," he said. "I meet people who are just starting to save to those who are asking how to spend their money."
In addition to completing 21 graduate hours in financial planning, and earning his CFP certification, Nelson has a bachelor of science degree in math from Wayne State University.
He taught four years of high school math near Lake St. Clair before moving to the Copper Country with his wife in 1993. He opened his first Edward Jones branch out of his father-in-law's basement.
After spending five years in downtown Houghton, the branch moved in 1999 to its present location in the Sharon Centre.
For more information, or to make an appointment, call Edward Jones of Houghton at 482-8680 or email email@example.com.
Editor's note: This feature is part of a paid advertising package purchased by Edward Jones of Houghton. Businesses interested in being featured on the Business page may call Yvonne Robillard at 483-2220.