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In the Catbird Seat/Joe Kirkish

Hidden treasures in brand names

November 15, 2012
The Daily Mining Gazette

Name brands. There was a time when they were held sacrosanct. To be absolutely sure you could count on a product, you put your trust in its brand name. A Victor Victrola was the best on the market. So was a Nash or Cadillac or DeSoto. For the best in condiments, well, only Cross & Blackwell would do. And cereals? Nothing but Post's or Kellogg's.



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