Hall of Fame running back Barry Sanders enjoying new role with Detroit Lions
By LARRY LAGE
AP Sports Writer
DETROIT — Barry Sanders shook hands with fans, posed for pictures and engaged in small talk outside a suite at Ford Field before the Detroit Lions opened the season against the New York Jets.
At halftime, the Hall of Fame running back was on the field to turn a huge key, and the stadium’s speakers blared with the sounds of an engine revving.
Sanders is in his second season as an ambassador for the team, a paid role that is sending him on the road for Detroit’s game against the Dallas Cowboys on Sunday.
“It’s definitely nice to be back after the first few years of being retired and there not being much communication,” Sanders said in an interview with The Associated Press. “So, certainly just being able to be involved with certain things that the team is doing from a community outreach standpoint and that sort of thing, for me, it’s great.
“And, just being able to be around the game a little more and certainly around the Lions family a little more for me is meaningful so I do appreciate that.”
The Lions like the arrangement, too.
Sanders visits suite holders during games and attends meet-and-greet sessions along with going to other team functions such as its draft party.
“It’s great having him around and back in the fold, interacting with fans and corporate sponsors,” Lions president Rod Wood told The AP. “He’s probably if not the best player in Lions history, he’s in the handful of the best.
“And, he’s definitely the most remembered by our fans.”
While it may seem like a logical connection between the former star player and the only NFL team he played for, their relationship was not smooth in the years following his sudden and surprising retirement just before training camp began 1999.
Sanders is always showered with cheers in the Motor City these days. But he was booed in public at times back in the day by fans who were still unhappy he walked away from the game after 10 spectacular seasons when he was on the verge of becoming the NFL’s all-time leading rusher.
“I hated that it came to the point where he was getting booed,” said Lomas Brown, one of Sanders’ former teammates. “He’s one of the greatest ever and he did it all here in Detroit. There are still some people holding a grudge today, but that’s been gone for a while.”